It was lovely dealing with Laura at PartyPost regarding rear window advertising for her Subaru Impreza. So how does it work, it was like I said, a pretty easy process. Firstly Laura had her logo in the appropriate hi res format (adobe illustrator/eps), she has an online shop and a facebook page here so it was important that we unified the brand elements across various media. We believe a business vehicle wrap or any advertising should really be about joining the dots to create a cohesive branding presence whether you are online, on facebook, or have a street presence. The end result is multiple avenues of exposure that not only represents a unified brand but also says something about the organisation of the business, how it pulls it self together and operates.
PartyPost’s rear window advertising includes social media icons for twitter and facebook along with an online shop url. Three ways to engage your customers via one rear window advertisement.
Cost you ask? $495 + gst including setup (replicating website banner), client supplied hi resolution elements and design was a one off set up with allowance for one minor tweak or change. Making car advertising affordable for small business, very own billboard, mobile 24/7 on the best piece of advertising real estate on your car, the rear window. Why? because other vehicles sit behind yours in traffic, more viewer time to engage with the advertisement and retain. Make it easy for viewers to retain information … make sure viewers can google your business name to find you online.